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訂他家買我家 送20萬家電
Jan 15th 2014, 05:37

【陳建宇/高雄報導】擺明搶客!高雄市近年新案數量多,競爭激烈,為爭取客源,建案廣告花招百出,近來鳳山更有建商大方設置看板,凡持他案預約單者購屋即贈家電,爭取客戶上門。

去年底起鳳山區的鳳頂重劃區大樓案爆量,包含緊鄰的小港桂林地區,共有逾10棟大樓案,競爭白熱化。為爭取客戶,建案「NEW SKY」在路旁設立大型看板,清楚寫出只要客戶帶著鳳山、小港新案的預約單到該案購屋,就送價值20萬元的家電,欲中途攔截他案客戶。對此周邊其他個案人員不願發表意見,僅表示房子的好壞消費者自有評斷,不擔心受影響。

鳳山區個案「NEW SKY」積極搶客,凡持其他建案預約單者購屋即贈家電。唐郡威攝

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